Spongebob Squarepants
Theme Song:
A Nostalgic Marketing Hit

Creative Direction • Video Editing • Content Creation • Concept Development • Visual Design

For my Underwater Birthday Bash event, I wanted marketing that was as immersive and unforgettable as the event itself. As a huge fan of SpongeBob SquarePants, I leveraged this iconic cultural touchstone to create a custom-animated and fully re-recorded version of the show's famous intro song, replacing SpongeBob with my own persona.

This highly personalized and humorous marketing video was strategically shared across all my social channels. Its originality and relatable pop-culture twist resonated powerfully, generating significant hype, exciting my existing community, and effectively attracting new viewers to the livestream event.